About the product
- DENTIST-RECOMMENDED: Crest Kids Toothpaste is the #1 dentist-recommended toothpaste for kids.
- COLOR-CHANGING FORMULA: The color-changing formula helps kids brush up to 2X longer. This unique toothpaste for kids changes colors from blue to pink after 2 minutes of brushing, making it a fun and engaging toothpaste kids will love.
- CAVITY FIGHTING: Fights cavities and promotes a healthier smile with fluoride formula, making it an ideal kids toothpaste with fluoride.
- BUBBLE GUM FLAVOR: Fun bubble gum flavor that kids love, making brushing teeth a pleasant experience for toddlers age 2-4 and older.
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