About the product
- LONG-LASTING COLOR VIBRANCY: The Nexxus Color Assure Shampoo and system keeps colored hair vibrant for up to 40 washes
- PROTEINFUSION BLEND: This sulfate-free shampoo for color-treated hair is made with our exclusive ProteinFusion blend with quinoa and elastin protein and is sulfate and silicone free
- CUSTOM CRAFTED FOR COLORED HAIR: This shampoo with pump is specially formulated for color treated hair to keep it vibrant and bring it back to life
- THE COLOR ASSURE SYSTEM: This silicone free shampoo comes with a convenient pump and works best when paired with the other Color Assure products, conditioner, and hair mask
- HAIR CARE EXPERTS: Our experts translate latest trends and technologies into innovative products, like this Color Assure Shampoo, and ingredients to deliver the best results
- SEE THE SCIENCE: Nexxus experts studied color treated hair at the molecular level and crafted this shampoo with ingredients that replenish hair with the nutrients lost during the coloration process
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