About the product
- Semi-permanent direct dye color
- Can be mixed with any other Pulp Riot semi-permanent shade(s) to create a custom color
- Deeper shades fade over 42 washes, lighter pastels 25 washes, neons 25-30 washes
- For the brightest and truest color tone results apply to pre-lightened hair
- Vegan and free of ammonia, parabens, gluten, PPD and MEA
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